The popularity of coffee just continues to grow with more and more venues serving as coffee houses (you see them opening in community centers, churches, playcare centers – can you remember when they weren’t in book stores?). And, more and more people are drinking coffee.

Coffee can be used as a backdrop for a promotion or as a basis for choosing imprinted products.

Salespeople can use coffee, coffee mugs and chocolate covered coffee beans as leave-behinds on sales calls.

Coffee packs and chocolate covered coffee beans can be used as traffic builders or as a gift-with-purchase.

Incentives can be chosen according to budget from grinders, espresso makers, latte coffee sets, coffee servers, coffee pots, coffee presses, and coffee makers.

Coffee can even be used in direct mail.

When thinking up a promotion with a coffee theme, think about terms like: brew, grind, aroma, get's you started, refreshing, full-bodied, relax, beans, fresh, etc.

There's lots of appeal for coffee drinkers, but there are items for those tea drinkers, too.